Privacy Policy

At NxtGen Marketing, your privacy is paramount. Our Privacy Policy is designed to inform you about the types of personal information we collect, how it’s used, and the measures we take to protect it. This policy outlines our practices regarding data collection, sharing, and security, ensuring you are fully informed about your rights and how we uphold them.

nxtgen marketing privacy policy

Who we are

Our company name is Paramount Trade Inc., and our website address is https://nxtgenmktg.com. We offer digital marketing services including but not limited to SEO, Web Design, Content Marketing, and Analytics.

Data We Collect

Website Audit Forms and Contact Forms

When you submit a Website Audit Form or a Contact form, we collect the data shown in the form, your IP address, and browser user agent string to enhance our services and for spam detection. 

Phone numbers

The phone numbers we collect in the forms are for the purpose of responding to client inquiries and quotes. This is strictly for customer service and not for lead generation or affiliate marketing.

Cookies

If you fill out a form on our site, you may opt-in to saving your name, email address, and website in cookies. These cookies will last for one year.

Analytics

We use third-party services like Google Analytics to collect standard internet log information and details of visitor behavior patterns. We do this to find out things such as the number of visitors to the various parts of the site.

SMS Communications Consent and Opt-Out

We send SMS messages only to those who have explicitly opted in for this service, either by requesting a quote or leaving a chat message. Our SMS communications are limited to responding to customer inquiries and service updates. You can opt out of SMS communications at any time by replying ‘STOP’ to any message or contacting us directly.

Who We Share Your Data With

We do not share your personal information with third parties unless it is essential for providing you with our services, complying with law enforcement, or enhancing your experience on our website. If you request a password reset, your IP address will be included in the reset email.

How Long We Retain Your Data

We keep contact form entries for a period of six months, analytics records for one year, and customer purchase records for ten years. Phone numbers collected for SMS purposes are retained only as long as necessary to provide the requested service.

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What Rights You Have Over Your Data

If you have an account on this site, filled out forms, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

How We Protect Your Data

We employ security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information. We ensure the security of data collected for SMS communication, adhering strictly to regulatory requirements and best practices in data protection.

Where Your Data Is Sent

Visitor form submissions may be checked through an automated spam detection service.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, forms, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal requirements. We encourage you to review this page periodically. If significant changes are made, we will notify you through our website or other communication channels.